A journal of my latest work and explorations
Buy my first font family!
This Surf Shop Typeface Collection was created with surf shops in mind so they could reach the variety of customers that come in while displaying key aspects of the sport.
The typeface includes regular, outlined, and thin and rounded versions that compliment each other to create a typeface palette that can be used for branding and additional collateral of any company. Buy it here.
Roles
Typeface Design
Year
2020 - Now
Code Coffee
A new coffee cart is coming to Orange County! Code Coffee was started by Nurse JC Bautista, who wanted to provide coffee to nightshift nurses. With a mission to foster community and provide specialty lattes, this cart has become more than coffee.
Roles
Custom Logotype
Brand Identity
Art Direction
Year
April 2023
Coastal Sun Merch
After Farm crafted Coastal Sun’s brand identity, Coastal Sun wanted to continue expanding their brand through a variety of touchpoints, like merchandise. Coastal Sun’s merch provides a range so both the eclectic and mellow can experience this brand as more than a product but a lifestyle.
Roles
Concepting
Lettering
Illustration
Client
Coastal Sun
Studio
Farm Design
Year
2022
Terra d’Oro Photography
Given the task of capturing Terra d’Oro wine bottles, Art Director, Christine Gonda, informed me about their Gold Rush history which influenced my approach. I set out to create photos that displayed the historic and elegant brand story of Terra d’Oro.
Roles
Photography
Photo Editing
Art Director +
Photo Editor
Christine Gonda
Studio
Farm Design
Year
2022
Typefaces in the Works
From discovering type on buildings to expanding out my own lettering, exploring typography will always be a passion of mine. So, here’s some type that I’ve been working on lately, and keep your eyes peeled as I continue to add more to this section.
Roles
Typeface Design
Years
2021 - Present
Coastal Sun Photography
Coastal Sun’s phrase “Vibrant Relief” brought depth to this photoshoot as I captured photos to reflect the vibrancy their products bring to their consumer space.
Roles
Photography
Photo Editing
Art Director +
Photo Editor
Christine Gonda
Client
Farm Design
Year
2022
Sanpatong, Thailand Merch
Inspired by the landscape of Sanpatong—longan trees, mountains, and the cloudy skies—I hope these designs give a glimpse into the beauty of Thailand that I witnessed when I was there! They are available for purchase here.
Roles
Illustration
Lettering
Year
2023
Do Good Work Tees
Do Good Work has built out their YouTube Channel to encourage exploration and learning of graphic design. To continue pushing creative and growth mindsets, DGW wanted new tees for their viewers that embodied their playful and organic approach. I first sketched the lettering by hand and then took the design all the way to production.
Roles
Lettering
Production
Client
Do Good Work
Creative Director
Aaron Atchison
Studio
Farm Design
Year
2022
Atlanta Woman’s Club:
Coming Soon
Roles
Logo
Brand Identity
Research
Year
October 2023
Victoria’s Handwriting:
Coming Soon
Roles
Typeface Design
Year
October 2023
Kelsey + Adam Wedding Suite:
Coming Soon
Roles
Lettering
Print Production
Year
April 2023